Project Management is the planning, organizing and managing of resources to bring about the successful completion of specific project goals and objectives. Traditional Project Management involves a singular manager at the center of the resource pool, gathering and processing resource status information. The manager ensures proper execution of tasks and their completion by a specified due date. Traditional project management is focused on due dates and milestones at the expense of collaboration and ingenuity.

As Web 2.0 collaborative platforms become available, Project Management has shifted from a singular management effort to gather and process resource information, to a collaborative effort amongst all assets of the project team. This shifts the focus on teamwork and collaboration, and enables the project manager to focus on client interaction while remaining the major project stakeholder.

Collaborative project management enables a solid bottom-up planning structure built upon the collective team knowledge base, freeing the resources from a rigid implied task structure. The result is an emergent system built upon team communication and a holistic approach. By actively participating in the organization of a project, the whole team can work together to produce a higher-quality system on-time and on-budget.

Breakwall Consulting applies agile, collaborative methods of project management. Using Web 2.0 applications and methodologies, Breakwall can use these following tools to successfully lead a team of internal company stakeholders and external contractors to attain a common goal of project completion:
- Blogs
- Wikis
- Electronic Calendars or Time Management software
- Project Management or Task Management systems
- Workflow systems
- Social software systems
- Online Spreadsheets and Documentation